The Association & Hill’s Pet Nutrition are excited to announce the inaugural Wagsies Awards—and to let you know that submissions are open now through Friday, October 7. Formerly known as the PSA Awards, The Wagsies’ aim and game are still the same—to honor outstanding marketing, promotional and storytelling videos created to help pets in need.
Hey there, Monday! Time once again for Tip of the Week, where we pass along tools, time-savers, and just-plain-genius ideas that experts, colleagues and members of The Association have suggested and tested. Looking for a way to engage the community and raise funds without collecting donations? Tammy Bristol, Director of Development & Communications at Spay Illinois, has an idea that scored her organization $10K in one month.
Heard of the meet-cute? How about a recruit-cute… This week’s tip comes courtesy of an agency that increased their applicant pool for open positions with some smart messaging and a couple of clicks. Has your organization been struggling with attracting and recruiting applicants to your open entry-level positions? Burlington Animal Services typically lists these roles in the usual places where most local government offices post jobs.
It’s the start of a new week, and we’re kicking it off with some #MondayMotivation, courtesy of Bonney Brown and Diane Blankenburg of Humane Network. Is your website getting in the way of donations because it’s not as user-friendly and intuitive as it could be? Do people have to click through multiple pages in order to support your mission? In their recent webinar, End-of-Year Fundraising: Getting Your Paws on More Money this Year, Bonney Brown and Diane Blankenburg shared some easy and….
Your #MondayMotivation for raising $ for animals with medical needs, courtesy of Charleston Animal Society Looking for extra dollars to treat special medical cases requiring offsite veterinary care? “Fundraising and community awareness are the key,” shares Jodi Osborne, Rescue and Foster Manager at Charleston Animal Society (CAS). “Don’t be afraid to post on social media or send out constituent appeals.
Submit your best to The Association’s 2021 Annual PSA Awards, sponsored by Hill’s Pet Nutrition Yup, it’s that time of year again. We’re looking for the top public service announcements or creative promotional videos created in support of pets in need.
As the data comes in and a picture begins to emerge of what’s going on at shelters across the nation, we see many of you are at capacity. And while overall intake has not increased, length of stay has.
One of the best things about panel discussions? All those voices in the mix! That’s how it went at last week’s “How Loud Can You Bark: Hellraising vs. Fundraising,” a roundtable hosted by The Association’s Jim Tedford featuring Denise Wong from One & All; Humane Society Silicon Valley’s Stephanie Ladeira, and Angela Speed of Wisconsin Humane Society.
Join us at the Roundtable on July 22 and find out Marketers and fundraisers, think you can’t compete with big brands for attention and engagement? Join One & All’s Denise Wong, Stephanie Ladeira of Humane Society Silicon Valley and Wisconsin Humane Society’s Angela Speed on July 22, when they’ll share actionable tips for getting your voice heard and discuss a case-study of a five-year plan. Register today to raise some hell and do more social good.
The thought leaders at One & All are here to help animal welfare marketers and fundraisers shift away from third-party cookies. (Sneak peek: Significant benefits lie ahead!) What does our world look like without cookies? Well, we’re going to find out soon enough.