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3 Greatest Fundraising Challenges of 2021
With donors up in 2020 and donor retention holding steady, organizations can look to 2021 with important lessons learned. We checked in with Michael J.
Fundraising & Advocacy
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3 Qs with a Lobbyist (and how you can become an animal advocate, too)
With citizen lobbying an emerging form of civic participation, and more and more Americans interested in advocating for positive change in their communities, there’s no better time for our 3-part Effective Legislative Advocacy webinar series. We checked in with lobbyist and political consultant Libby Post, Executive Director of the New York State Animal Protection Federation (and center in above photo), on what you’ll learn in the series—and how to build relationships with elected officials.
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Major Donors: Your Secret to a Successful Year-End in 2020
Concerned about year-end fundraising? David Miller, Senior Vice President, RKD Group, busts some myths and shares tips that can set you up for success. We have one final hurdle before the whirlwind of 2020 dies down (knock on wood): Year-end fundraising.
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COVID-19 Event Planning: Online Auction Resources
With restrictions on large in-person gatherings still in place, you may have recently made the decision to take this year’s auction online. Many of your colleagues have been successfully hosting virtual auctions on various platforms.
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Special Events Spotlight: Sacramento SPCA’s Virtual Doggy Dash
We know this much is true about the animal welfare field—we’re resilient, we’re innovative, and we bring communities together. Case in point: When COVID-19 restrictions on large group events threatened to cancel Sacramento SPCA’s largest community event and fundraiser, they went virtual.
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3 Tips for Asking for $ in Tough Times
Matt Lerhman, founder of Social Prosperity Partners, tackled your top questions in his recent webinar, How to Ask for $ in Tough Times. We asked him to share the juiciest bits here.
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$400K In Funds Available: Apply by 6/2 for Hill’s Disaster Relief Grants
Applications open now through Tuesday, June 2, at 11:59 PM ET Has your shelter been impacted by COVID-19? With a long history of supporting animal shelters, Hill’s Pet Nutrition has partnered with The Association to provide financial assistance to agencies in the U.S.
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Your Top 3 Fundraising Mantras During COVID-19
COVID-19 and the quarantine are pushing us all to re-evaluate our fundraising efforts and find new ways to keep donors engaged. The Association’s Katherine Shenar discussed this with Jim Tedford, CAWA, President and CEO for The Association, and fundraising guru Trish Dewald.
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Don’t Stop #prodev: 5 Ways to Invest In Yourself Right Now
While there is much uncertainty in our daily lives, one thing we must remain certain about–ourselves. The Association’s President & CEO, Jim Tedford, CAWA, wholly endorses this idea.
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COVID-19 Crisis Communications: 5 Tips & Takeaways
Because so much of fundraising relies upon effective communication, Scott and his team have collaborated to provide you with the following communications guidance for staying afloat and effective through the pandemic crisis. They’ve also created a sample official statement that can be customized for your agency and emailed to your supporters and/or posted on your website.