5 Social Media Trends You Need to Know for 2020

With social media constantly changing, it’s hard to anticipate what’s next and what your shelter can do to succeed in this space. Katherine Shenar, our executive vice president, recently spoke at the Florida Animal Control Association Conference in Orlando, FL, about the important social media trends of 2020. Lots of great information, so we want to share it with you. (And P.S., you can download the .pdf to share with your team.)


Katherine Shenar

Katherine Shenar brings 25 years of experience to her role as executive vice president for The Association for Animal Welfare Advancement. She has served as CEO for two animal welfare organizations and held leadership roles with four others. She frequently speaks on topics including leadership development, organization culture, coalition building, marketing communications, fundraising, and emerging trends in animal welfare. She is the author of the book Coalition Building for Animal Care Organizations, a how-to guide for animal advocates to work collaboratively in communities.


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